Press Cuttings
| “MUCH ADO ABOUT SELLING” THE VIRGIN COSMETICS COMPANY WINS TOP AWARDS FOR EXCELLENCE AND INNOVATION
At the 2004 Direct Selling Association awards, Virgin Cosmetics was the proud recipient of the Innovation Award - 'for embracing multi-channel selling' - that includes the Direct Team, Retail Stores, Spas and Factory Outlets, plus its new Personal Websites. The judges said that the company's collection of innovative business tools, projects and websites is what make it so unique and professional. And for the second year running, Virgin Cosmetics won the top award - the highly coveted Excellence Award. This unprecedented achievement was for maintaining its position as being the fastest growing direct selling company in the UK. By setting the standards for other Direct Selling companies to aspire to, Virgin Cosmetics continues to be an excellent example of a direct selling success story. The Virgin Cosmetics Company's sales growth since its launch in 1997 has been outstanding, making it one of the leading cosmetic companies in the UK, alongside Chanel, Dior and Revlon to name just a few. The number of Cosmetics Consultants grew by 25% to around 10,000 in 2003/2004 and more than 2 million women bought an award-winning Virgin Vie beauty product at a home make-up party, over the same period. In terms of employment opportunities, The Virgin Cosmetics Company has given more than 10,000 women the chance to enjoy a flexible part-time job that fits around their family, or a part-time job that supplements their other income. For many others, it has given them the chance to make a life-changing career move and start their own business with the full support of Sir Richard Branson and the Virgin brand - a risk free way to go it alone. Never underestimate the power of our dreams! There has never been a better time to join
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